Persuasive packaging? The impact of packaging color and claims on young consumers’ perceptions of product healthiness, sustainability and tastiness

Title
Persuasive packaging? The impact of packaging color and claims on young consumers’ perceptions of product healthiness, sustainability and tastiness
Authors
Keywords
-
Journal
APPETITE
Volume 182, Issue -, Pages 106433
Publisher
Elsevier BV
Online
2022-12-22
DOI
10.1016/j.appet.2022.106433

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