The impact of interpretive and reductive front-of-pack labels on food choice and willingness to pay

Title
The impact of interpretive and reductive front-of-pack labels on food choice and willingness to pay
Authors
Keywords
Front-of-pack label, Health star rating, Multiple traffic light, Daily intake guide, Discrete choice, Willingness to pay
Publisher
Springer Nature
Online
2017-12-19
DOI
10.1186/s12966-017-0628-2

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