Channel coordination with quantity discounts and/or cooperative advertising
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Title
Channel coordination with quantity discounts and/or cooperative advertising
Authors
Keywords
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Journal
INTERNATIONAL JOURNAL OF PRODUCTION RESEARCH
Volume 54, Issue 17, Pages 5317-5335
Publisher
Informa UK Limited
Online
2016-04-20
DOI
10.1080/00207543.2016.1173253
References
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- (2010) Gérard P. Cachon et al. MANAGEMENT SCIENCE
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