Mapping the electronic word-of-mouth (eWOM) research: A systematic review and bibliometric analysis
Published 2021 View Full Article
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Title
Mapping the electronic word-of-mouth (eWOM) research: A systematic review and bibliometric analysis
Authors
Keywords
Electronic word of mouth, Bibliometric analysis, Service recovery, Social media, Systmetic review
Journal
JOURNAL OF BUSINESS RESEARCH
Volume 135, Issue -, Pages 758-773
Publisher
Elsevier BV
Online
2021-07-16
DOI
10.1016/j.jbusres.2021.07.015
References
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