How to compete with a supply chain partner: Retailer's store brand vs. manufacturer's encroachment
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Title
How to compete with a supply chain partner: Retailer's store brand vs. manufacturer's encroachment
Authors
Keywords
Supply chain management, Store brand, Encroachment, Dual channels, Game theory
Journal
OMEGA-INTERNATIONAL JOURNAL OF MANAGEMENT SCIENCE
Volume -, Issue -, Pages 102412
Publisher
Elsevier BV
Online
2021-01-13
DOI
10.1016/j.omega.2021.102412
References
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