Extending the theory of planned behavior to understand consumer purchase behavior for organic vegetables in Brazil: the role of perceived health benefits, perceived sustainability benefits and perceived price
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Title
Extending the theory of planned behavior to understand consumer purchase behavior for organic vegetables in Brazil: the role of perceived health benefits, perceived sustainability benefits and perceived price
Authors
Keywords
Organic food, Reasoned action approach, Sustainable consumption, Structural equation modeling, Mediator variables, Moderator variables
Journal
FOOD QUALITY AND PREFERENCE
Volume -, Issue -, Pages 104191
Publisher
Elsevier BV
Online
2021-01-23
DOI
10.1016/j.foodqual.2021.104191
References
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