Understanding consumers' mobile channel continuance: an empirical investigation of two fitness mechanisms
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Title
Understanding consumers' mobile channel continuance: an empirical investigation of two fitness mechanisms
Authors
Keywords
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Journal
BEHAVIOUR & INFORMATION TECHNOLOGY
Volume 34, Issue 12, Pages 1135-1146
Publisher
Informa UK Limited
Online
2014-12-10
DOI
10.1080/0144929x.2014.988176
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