Advertising mode of duopoly competitive enterprises based on asymmetric cost efficiency and converter preference
Published 2023 View Full Article
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Title
Advertising mode of duopoly competitive enterprises based on asymmetric cost efficiency and converter preference
Authors
Keywords
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Journal
Electronic Commerce Research and Applications
Volume 62, Issue -, Pages 101329
Publisher
Elsevier BV
Online
2023-11-03
DOI
10.1016/j.elerap.2023.101329
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