Optimal channel strategy of luxury brands in the presence of online marketplace and copycats
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Title
Optimal channel strategy of luxury brands in the presence of online marketplace and copycats
Authors
Keywords
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Journal
EUROPEAN JOURNAL OF OPERATIONAL RESEARCH
Volume -, Issue -, Pages -
Publisher
Elsevier BV
Online
2022-12-06
DOI
10.1016/j.ejor.2022.11.053
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