Designing a seamless shopping journey through omnichannel retailer integration

Published 2022 View Full Article

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Title
Designing a seamless shopping journey through omnichannel retailer integration
Authors
Keywords
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Journal
JOURNAL OF BUSINESS RESEARCH
Volume 150, Issue -, Pages 461-475
Publisher
Elsevier BV
Online
2022-06-23
DOI
10.1016/j.jbusres.2022.06.031
References
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