The customer retail app experience: Implications for customer loyalty

Title
The customer retail app experience: Implications for customer loyalty
Authors
Keywords
Mobile retailing, Mobile app, Customer experience, Customer loyalty
Journal
Journal of Retailing and Consumer Services
Volume 65, Issue -, Pages 102842
Publisher
Elsevier BV
Online
2021-12-09
DOI
10.1016/j.jretconser.2021.102842

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