Social commerce website design, perceived value and loyalty behavior intentions: The moderating roles of gender, age and frequency of use
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Title
Social commerce website design, perceived value and loyalty behavior intentions: The moderating roles of gender, age and frequency of use
Authors
Keywords
Social commerce, Perceived value, Loyalty
Journal
Journal of Retailing and Consumer Services
Volume 63, Issue -, Pages 102404
Publisher
Elsevier BV
Online
2021-02-15
DOI
10.1016/j.jretconser.2020.102404
References
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