The introduction strategy of the emerging online marketplace considering risk attitude and channel power

Title
The introduction strategy of the emerging online marketplace considering risk attitude and channel power
Authors
Keywords
-
Journal
INTERNATIONAL JOURNAL OF GENERAL SYSTEMS
Volume -, Issue -, Pages 1-27
Publisher
Informa UK Limited
Online
2020-04-10
DOI
10.1080/03081079.2020.1748617

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