Strategic introduction of the marketplace channel under dual upstream disadvantages in sales efficiency and demand information

Published 2018 View Full Article

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Title
Strategic introduction of the marketplace channel under dual upstream disadvantages in sales efficiency and demand information
Authors
Keywords
-
Journal
EUROPEAN JOURNAL OF OPERATIONAL RESEARCH
Volume -, Issue -, Pages -
Publisher
Elsevier BV
Online
2018-09-25
DOI
10.1016/j.ejor.2018.09.022

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