Achieving Customer Satisfaction through Integrated Products and Services: An Exploratory Study

Title
Achieving Customer Satisfaction through Integrated Products and Services: An Exploratory Study
Authors
Keywords
-
Journal
JOURNAL OF PRODUCT INNOVATION MANAGEMENT
Volume 30, Issue 6, Pages 1128-1144
Publisher
Wiley
Online
2013-06-27
DOI
10.1111/jpim.12050

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