Profiting from pilot studies: Analysing mortality using Bayesian models with informative priors

Pilot studies are often used to help design ecological studies. Ideally the pilot data are incorporated into the full-scale study data, but if the pilot study's results indicate a need for major changes to experimental design, then pooling pilot and full-scale study data is difficult. The default position is to disregard the preliminary data. But ignoring pilot study data after a more comprehensive study has been completed forgoes statistical power or costs more by sampling additional data equivalent to the pilot study's sample size. With Bayesian methods, pilot study data can be used as an informative prior for a model built from the full-scale study dataset. We demonstrate a Bayesian method for recovering information from otherwise unusable pilot study data with a case study on eucalypt seedling mortality. A pilot study of eucalypt tree seedling mortality was conducted in southeastern Australia in 2005. A larger study with a modified design was conducted the following year. The two datasets differed substantially, so they could not easily be combined. Posterior estimates from pilot dataset model parameters were used to inform a model for the second larger dataset. Model checking indicated that incorporating prior information maintained the predictive capacity of the model with respect to the training data. Importantly, adding prior information improved model accuracy in predicting a validation dataset. Adding prior information increased the precision and the effective sample size for estimating the average mortality rate. We recommend that practitioners move away from the default position of discarding pilot study data when they are incompatible with the form of their full-scale studies. More generally, we recommend that ecologists should use informative priors more frequently to reap the benefits of the additional data.