The role of packaging format, alcohol level and brand in consumer’s choice of beer: A best-worst scaling multi-profile approach

Published 2018 View Full Article

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Title
The role of packaging format, alcohol level and brand in consumer’s choice of beer: A best-worst scaling multi-profile approach
Authors
Keywords
Beer brands, Packaging format, Alcohol level, Best-worst scaling, Latent class ranking model, Choice experiments
Journal
FOOD QUALITY AND PREFERENCE
Volume 65, Issue -, Pages 92-100
Publisher
Elsevier BV
Online
2017-11-25
DOI
10.1016/j.foodqual.2017.11.005

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