The Importance of taste in experimental auctions: consumers’ valuation of calorie and sweetener labeling of soft drinks

Title
The Importance of taste in experimental auctions: consumers’ valuation of calorie and sweetener labeling of soft drinks
Authors
Keywords
-
Journal
AGRICULTURAL ECONOMICS
Volume 47, Issue 1, Pages 47-57
Publisher
Wiley
Online
2015-12-24
DOI
10.1111/agec.12208

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