The Influence of Proactive Green Innovation and Reactive Green Innovation on Green Product Development Performance: The Mediation Role of Green Creativity

Title
The Influence of Proactive Green Innovation and Reactive Green Innovation on Green Product Development Performance: The Mediation Role of Green Creativity
Authors
Keywords
-
Journal
Sustainability
Volume 8, Issue 10, Pages 966
Publisher
MDPI AG
Online
2016-09-22
DOI
10.3390/su8100966

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