Coordination in a distribution channel with decisions on the nature of incentives and share-dependency on pricing

Title
Coordination in a distribution channel with decisions on the nature of incentives and share-dependency on pricing
Authors
Keywords
marketing channel, incentive, coordination, pricing, Revenue Sharing Contract
Journal
JOURNAL OF THE OPERATIONAL RESEARCH SOCIETY
Volume 67, Issue 8, Pages 1034-1049
Publisher
Informa UK Limited
Online
2016-03-09
DOI
10.1057/jors.2015.118

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