Customer interaction strategy, brand purpose and brand communities

Published 2022 View Full Article

  1. Home
  2. Publications
  3. Publication Search
  4. Publication Details
Title
Customer interaction strategy, brand purpose and brand communities
Authors
Keywords
-
Journal
Journal of Service Management
Volume -, Issue -, Pages -
Publisher
Emerald
Online
2022-02-24
DOI
10.1108/josm-11-2021-0410
References
View 2 related references

Ask authors/readers for more resources

Protocol

Community support

Reagent

Community support

Reprint

Contact the author

Discover Peeref hubs

Discuss science. Find collaborators. Network.

Join a conversation

Create your own webinar

Interested in hosting your own webinar? Check the schedule and propose your idea to the Peeref Content Team.

Create Now
Webinars Posters Questions Hubs Funding Journals Articles Connect Collections Reviewers About Us FAQs Mobile App Privacy Policy Terms of Use
© Peeref 2019-2024. All rights reserved.