“You look at it, but will you choose it”: Is there a link between the foods consumers look at and what they ultimately choose in a virtual supermarket?

Title
“You look at it, but will you choose it”: Is there a link between the foods consumers look at and what they ultimately choose in a virtual supermarket?
Authors
Keywords
Food choice, Gaze behavior, Virtual reality (VR), Generalized Linear Mixed Model (GLMM), Food motivations, Consumers
Journal
FOOD QUALITY AND PREFERENCE
Volume 98, Issue -, Pages 104510
Publisher
Elsevier BV
Online
2021-12-25
DOI
10.1016/j.foodqual.2021.104510

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