What motivates customers to participate in social commerce? The impact of technological environments and virtual customer experiences

Published 2014 View Full Article

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Title
What motivates customers to participate in social commerce? The impact of technological environments and virtual customer experiences
Authors
Keywords
-
Journal
INFORMATION & MANAGEMENT
Volume 51, Issue 8, Pages 1017-1030
Publisher
Elsevier BV
Online
2014-07-22
DOI
10.1016/j.im.2014.07.005

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