The effect of personality traits on consumers’ preferences for extra virgin olive oil

Title
The effect of personality traits on consumers’ preferences for extra virgin olive oil
Authors
Keywords
Hybrid choice model, Organic food, Olive oil virgin extra, Personality traits, Choice experiment
Journal
FOOD QUALITY AND PREFERENCE
Volume 51, Issue -, Pages 27-38
Publisher
Elsevier BV
Online
2016-02-19
DOI
10.1016/j.foodqual.2016.02.012

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