Preference segments among declared craft beer drinkers: Perceptual, attitudinal and behavioral responses underlying craft-style vs. traditional-style flavor preferences

Published 2020 View Full Article

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Title
Preference segments among declared craft beer drinkers: Perceptual, attitudinal and behavioral responses underlying craft-style vs. traditional-style flavor preferences
Authors
Keywords
Consumer research, Product research, Craft beer, Segment profiling
Journal
FOOD QUALITY AND PREFERENCE
Volume 82, Issue -, Pages 103884
Publisher
Elsevier BV
Online
2020-01-12
DOI
10.1016/j.foodqual.2020.103884

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