Article
Agricultural Economics & Policy
Naphtal Habiyaremye, Nadhem Mtimet, Emily A. A. Ouma, Gideon A. A. Obare
Summary: A major concern in Rwanda is the safety and quality of milk, especially during informal delivery processes. This study examines consumers' willingness to pay for pasteurized milk and the effect of providing safety-related information. It finds that consumers are willing to pay more for safe and quality milk, suggesting potential market transformation. The study also recommends policies that promote private sector investments in milk zones and the provision of information to increase consumer knowledge.
Article
Agricultural Economics & Policy
Christine G. Kiria Chege, Stella Namazzi, Mercy M. Mutua, Kevin Omondi Onyango, Matthias Jager
Summary: The study demonstrates that households with access to nutrition information are more likely to consume a variety of nutritious porridge, while those consuming fortified porridge flour are less likely to vary their ingredients. The findings highlight the importance of disseminating nutrition information to promote willingness to pay for and consume nutritious foods.
BRITISH FOOD JOURNAL
(2022)
Article
Food Science & Technology
Bindu Paudel, Deepthi Kolady, David Just, Mariam Ishaq
Summary: This study used discrete choice experiment data to explore the impact of information and innovation reputation on consumers' willingness to pay (WTP) for genome-edited soybean oil and apples. The study found that consumers have higher WTP for genome-edited soybean oil with information on technology and health and environmental benefits, while the information did not affect consumers' WTP for genetically modified soybean oil. The information treatments did not affect WTP for genome-edited apples. The study also revealed that consumers prefer domestic startup firms and universities as developers of genetically modified and genome-editing technologies.
FOOD QUALITY AND PREFERENCE
(2023)
Article
Economics
Teresa Cristina Garcia, Alvaro Durand-Morat, Wei Yang, Michael Popp, William Schreckhise
Summary: Although Brazil mainly produces first-generation ethanol, a study found that Brazilian consumers are willing to pay an average 8.5% premium for gasoline blended with second-generation ethanol (E2G), and consumers who are more informed about biofuels and have higher income are more likely to pay a premium for E2G. Informing consumers about E2G could enhance the likelihood of adoption.
Article
Ecology
Matthew Gorton, Ching-Hua Yeh, Elena Chatzopoulou, John White, Barbara Tocco, Carmen Hubbard, Fiona Hallam
Summary: Consumers increasingly consider the ethical dimensions of food production, specifically animal welfare, as important. However, how these concerns impact their food choices is still unclear. To investigate this, a Discrete Choice Experiment was conducted to assess consumers' willingness to pay for chicken meat. The study examined the effects of food labels, cause-related marketing campaigns, and price on consumers' willingness to pay. The findings revealed a significant price premium associated with the animal welfare label, although it was not as pronounced as one of the cause-related marketing campaigns. The study also identified two distinct market segments, price sensitive and concerned consumers, with different socio-economic and behavioral characteristics. Among price sensitive consumers, the willingness to pay extra for an animal welfare label was negligible. Additionally, qualitative interviews highlighted consumers' difficulties in comparing the varying standards of quality assurance schemes.
ECOLOGICAL ECONOMICS
(2023)
Article
Multidisciplinary Sciences
Wen Qin, Erpeng Wang, Zhengyu Ni
Summary: Research shows that most of the respondents in China are willing to get vaccinated against COVID-19 and are willing to pay a certain amount. However, the willingness of the elderly to get vaccinated is lower and they are not willing to pay as much. Subsidies and health communication are needed to promote vaccination.
Article
Ecology
Yann Raineau, Eric Giraud-Heraud, Sebastien Lecocq, Stephanie Peres, Alexandre Pons, Sophie Tempere
Summary: According to recent studies, the demand for organic food is driven more by personal health concerns rather than environmental considerations. This raises concerns about the impact of conflicting health and environmental claims on consumer choices, particularly as new health-related allegations emerge. To examine this issue in the context of wine, which is currently considered harmful but still attracts health-conscious consumers due to the availability of new no-added-sulfites labels, an experimental market was created where Bordeaux wines were tasted. Surprisingly, the study reveals that the niche group of organic wine buyers penalizes the presence of sulfites in organic wines more than in conventional wines, which poses a threat to the credibility of organic certification.
ECOLOGICAL ECONOMICS
(2023)
Article
Green & Sustainable Science & Technology
Mi Zeng, Wei Yu Yan, Zhi Jiang Zeng
Summary: Despite being the largest honey producer, China has relatively low domestic consumption. This study investigates honey consumption in mainland China and identifies the main factors influencing it. The survey of 960 respondents in Jiangxi Province reveals a preference for intense flavor (46.46%) and runny honey (50.83%). Direct sales from beekeepers (44.90%) are the most common purchasing method. The study highlights taste, consistency, and price as influential attributes in honey purchasing decisions.
Review
Nutrition & Dietetics
Theresa Ryckman, Ty Beal, Stella Nordhagen, Kudakwashe Chimanya, Joan Matji
Summary: The study concludes that many families are still struggling with high food prices and inadequate nutrition, especially for key nutrients. While vitamin A is more accessible in some countries, sources of iron, animal protein, and calcium are not easily affordable. It is important to find ways to reduce the prices of essential nutrients and improve household access to nutritious foods.
Article
Mathematics
Juan Perez, Hector Lopez-Ospina
Summary: Defining prices and consumer segments in competitive markets is challenging. This study proposes a framework to support pricing decisions for products with multiple attributes, considering consumer willingness to pay and multiple segments. The proposed model uses a nonlinear profit maximization probabilistic problem and a particle swarm optimization (PSO) heuristic to find equilibrium prices.
Article
Agricultural Economics & Policy
Zahra Fozouni Ardekani, Morteza Akbari, Giovanni Pino, Miguel Angel Zuniga, Hossein Azadi
Summary: This study developed a new integrated model by expanding the Health Belief Model into the Innovation Diffusion Theory to assess consumers' willingness to adopt genetically modified foods. The findings showed that factors such as net benefit and perceived compatibility significantly influence consumers' willingness, with compatibility mediating the relationship between net benefit/self-efficacy and willingness to adopt GM foods.
BRITISH FOOD JOURNAL
(2021)
Article
Engineering, Environmental
Christoph Herrmann, Sebastian Rhein, Katharina Friederike Straeter
Summary: Consumers' perception and willingness-to-pay for alternatives to conventional plastic packaging are ambiguous. They are willing to pay for packaging they perceive to be sustainable, yet dissatisfied with the current packaging situation despite recognizing the positive characteristics of single-use plastic packaging.
RESOURCES CONSERVATION AND RECYCLING
(2022)
Article
Economics
Prateek Bansal, Rajeev Ranjan Kumar, Alok Raj, Subodh Dubey, Daniel J. Graham
Summary: This study analyzes EV attributes and attitudinal factors of Indian car buyers, estimates Indian consumers' willingness to pay for EVs with improved attributes, and quantifies the effect of reference dependence on these estimates. The results suggest that accounting for reference dependence provides more realistic WTP estimates than the standard utility estimation approach.
Article
Business
Notaro Sandra, Paletto Alessandro
Summary: The study suggests that bio-textile products made from certified wood fibers could be an important part of product innovation and environmental sustainability. Consumers are willing to pay a premium for these products, especially those with a strong environmental concern.
JOURNAL OF RETAILING AND CONSUMER SERVICES
(2021)
Article
Computer Science, Information Systems
Yoshihiko Kadoya, Mostafa Saidur Rahim Khan, Somtip Watanapongvanich, Masahiro Fukada, Yuichi Kurita, Masato Takahashi, Hideyasu Machida, Kiyotaka Yarimizu, Nanako Kimura, Hiroko Sakurai, Kenji Nakamura, Ryouko Ebara
Summary: This study examines how tactile impressions affect consumers' willingness to pay for a product, using the example of smartphone covers. The results show that consumers are willing to pay a premium for most of the textures and their willingness to pay depends on demographic and socio-economic features.
Article
Agricultural Economics & Policy
Camilla I. M. Andersson, Christine G. K. Chege, Elizaphan J. O. Rao, Matin Qaim
AMERICAN JOURNAL OF AGRICULTURAL ECONOMICS
(2015)
Article
Agriculture, Multidisciplinary
Hugo De Groote, Nilupa S. Gunaratna, James O. Okuro, Asrat Wondimu, Christine K. Chege, Keith Tomlins
JOURNAL OF THE SCIENCE OF FOOD AND AGRICULTURE
(2014)
Article
Chemistry, Multidisciplinary
Sebastian Romuli, Steffen Schock, Marcus Nagle, Christine G. Kiria Chege, Joachim Mueller
APPLIED SCIENCES-BASEL
(2019)
Article
Food Science & Technology
Kenneth W. Sibiko, Matin Qaim
Article
Agricultural Economics & Policy
Christine G. Kiria Chege, Stella Namazzi, Mercy M. Mutua, Kevin Omondi Onyango, Matthias Jager
Summary: The study demonstrates that households with access to nutrition information are more likely to consume a variety of nutritious porridge, while those consuming fortified porridge flour are less likely to vary their ingredients. The findings highlight the importance of disseminating nutrition information to promote willingness to pay for and consume nutritious foods.
BRITISH FOOD JOURNAL
(2022)
Article
Green & Sustainable Science & Technology
Christine G. Kiria Chege, Rosina Wanyama, Mark Lundy, Wilson Nguru, Matthias Jager
Summary: The food environment significantly influences consumer diets, particularly in poor urban settings where unhealthy, highly-processed foods are predominant. Supermarkets have the highest market-level diversity scores (MLDS), yet do not significantly impact the diets of resource-poor households. On the other hand, high MLDS among informal retail outlets is positively associated with diet quality, while open-air markets show a negative association. Promoting diversification of nutritious foods in traditional retail outlets and improving accessibility can enhance the nutritional status of urban-poor consumers.
Article
Chemistry, Multidisciplinary
Janvier Ntwali, Steffen Schock, Sebastian Romuli, Christine G. Kiria Chege, Noble Banadda, Gloria Aseru, Joachim Mueller
Summary: The study compared the drying performance of an inflatable solar dryer and direct sun drying for maize in Uganda, showing similar results in terms of drying time and product quality, with the inflatable solar dryer having an advantage in reducing the risk of spoilage due to sudden rain.
APPLIED SCIENCES-BASEL
(2021)
Article
Economics
Janet Sigara Nyamamba, Oscar Ingasia Ayuya, Kenneth Waluse Sibiko
Summary: Vertical coordination in agriculture has become popular in transforming farm enterprises to commercially oriented production. However, some farm enterprise owners engage in side selling despite commitment to specific strategies. This study found that factors such as farming experience, better prices, neighbourhood effects positively influence side selling, while other income sources, land size, credit access, and trust reduce the probability of side selling.
COGENT ECONOMICS & FINANCE
(2022)
Article
Agriculture, Multidisciplinary
Godfrey Obwina Atsiaya, Eric Obedy Gido, Kenneth Waluse Sibiko
Summary: With global climatic shifts and increase in greenhouse gases emissions, agriculture is largely affected, especially smallholder farmers. Climate-smart agricultural practices offer a solution to adapt to climate change and act as carbon sinks. However, the uptake of these practices among smallholder sorghum farmers in Busia County is still low.
COGENT FOOD & AGRICULTURE
(2023)
Article
Agricultural Economics & Policy
Josephine Cherotich, Kenneth Waluse Sibiko, Oscar Ingasia Ayuya
Summary: This study investigates the factors influencing credit access among women farm-entrepreneurs in Kenya, specifically looking at members and nonmembers of table banking groups. The findings suggest that factors such as age, innovativeness, education level, off-farm activities, number of farm enterprises, interest rate perception, extension contacts, and financial knowledge impact credit access decisions. Different factors were found to influence the amount of loan borrowed, with off-farm activities, risk-taking behavior, total land size, extension access, and financial knowledge showing a positive correlation.
AGRICULTURAL FINANCE REVIEW
(2022)
Article
Agricultural Economics & Policy
Josephine Cherotich, Oscar Ingasia Ayuya, Kenneth W. Sibiko
JOURNAL OF AGRIBUSINESS IN DEVELOPING AND EMERGING ECONOMIES
(2019)
Article
Development Studies
Christine G. K. Chege, Camilla I. M. Andersson, Matin Qaim
Article
Education & Educational Research
Eric O. Gido, Kenneth W. Sibiko, Oscar I. Ayuya, Joseph K. Mwangi
JOURNAL OF AGRICULTURAL EDUCATION & EXTENSION
(2015)