Shopping in Virtual Reality Stores: The Influence of Immersion on System Adoption

Title
Shopping in Virtual Reality Stores: The Influence of Immersion on System Adoption
Authors
Keywords
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Journal
JOURNAL OF MANAGEMENT INFORMATION SYSTEMS
Volume 36, Issue 3, Pages 755-788
Publisher
Informa UK Limited
Online
2019-08-05
DOI
10.1080/07421222.2019.1628889

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