From intention to action: Predicting purchase behavior with consumers’ product expectations and perceptions, and their individual properties

Title
From intention to action: Predicting purchase behavior with consumers’ product expectations and perceptions, and their individual properties
Authors
Keywords
Purchase intention, Purchase behavior, Prediction, Consumer, Brand usage, Dairy
Journal
FOOD QUALITY AND PREFERENCE
Volume 75, Issue -, Pages 1-9
Publisher
Elsevier BV
Online
2019-02-06
DOI
10.1016/j.foodqual.2019.02.002

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