The impact of instructed mental simulation on wanting and choice between vice and virtue food products

Title
The impact of instructed mental simulation on wanting and choice between vice and virtue food products
Authors
Keywords
Mental simulation, Wanting, Choice, Hedonic, Utilitarian, Health
Journal
FOOD QUALITY AND PREFERENCE
Volume -, Issue -, Pages -
Publisher
Elsevier BV
Online
2018-11-14
DOI
10.1016/j.foodqual.2018.11.010

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