The Value of Crowdsourcing: Can Users Really Compete with Professionals in Generating New Product Ideas?

Published 2012 View Full Article

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Title
The Value of Crowdsourcing: Can Users Really Compete with Professionals in Generating New Product Ideas?
Authors
Keywords
-
Journal
JOURNAL OF PRODUCT INNOVATION MANAGEMENT
Volume 29, Issue 2, Pages 245-256
Publisher
Wiley
Online
2012-01-20
DOI
10.1111/j.1540-5885.2011.00893.x
References
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