Selling climate change? The limitations of social marketing as a strategy for climate change public engagement

Published 2011 View Full Article

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Title
Selling climate change? The limitations of social marketing as a strategy for climate change public engagement
Authors
Keywords
-
Journal
GLOBAL ENVIRONMENTAL CHANGE-HUMAN AND POLICY DIMENSIONS
Volume 21, Issue 3, Pages 1005-1014
Publisher
Elsevier BV
Online
2011-06-25
DOI
10.1016/j.gloenvcha.2011.05.002

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