Improving customer retention in financial services using kinship network information

Published 2012 View Full Article

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Title
Improving customer retention in financial services using kinship network information
Authors
Keywords
-
Journal
EXPERT SYSTEMS WITH APPLICATIONS
Volume 39, Issue 13, Pages 11435-11442
Publisher
Elsevier BV
Online
2012-04-12
DOI
10.1016/j.eswa.2012.04.016

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