Assessing the impact of derived behavior information on customer attrition in the financial service industry

Title
Assessing the impact of derived behavior information on customer attrition in the financial service industry
Authors
Keywords
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Journal
EUROPEAN JOURNAL OF OPERATIONAL RESEARCH
Volume 236, Issue 2, Pages 624-633
Publisher
Elsevier BV
Online
2014-01-17
DOI
10.1016/j.ejor.2014.01.004

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