Defining strategies for promoting product through ‘drink responsibly’ messages in magazine ads for beer, spirits and alcopops

Published 2014 View Full Article

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Title
Defining strategies for promoting product through ‘drink responsibly’ messages in magazine ads for beer, spirits and alcopops
Authors
Keywords
-
Journal
DRUG AND ALCOHOL DEPENDENCE
Volume 142, Issue -, Pages 168-173
Publisher
Elsevier BV
Online
2014-06-25
DOI
10.1016/j.drugalcdep.2014.06.007

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