Henry Ford and the Model T: lessons for product platforming and mass customization

Published 2009 View Full Article

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Title
Henry Ford and the Model T: lessons for product platforming and mass customization
Authors
Keywords
-
Journal
DESIGN STUDIES
Volume 30, Issue 5, Pages 588-605
Publisher
Elsevier BV
Online
2009-05-03
DOI
10.1016/j.destud.2009.03.003

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