Understanding online purchase decision making: The effects of unconscious thought, information quality, and information quantity

Title
Understanding online purchase decision making: The effects of unconscious thought, information quality, and information quantity
Authors
Keywords
-
Journal
DECISION SUPPORT SYSTEMS
Volume 53, Issue 4, Pages 772-781
Publisher
Elsevier BV
Online
2012-05-23
DOI
10.1016/j.dss.2012.05.011

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