Brand Inertia in U.S. Household Cheese Consumption

Published 2008 View Full Article

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Title
Brand Inertia in U.S. Household Cheese Consumption
Authors
Keywords
-
Journal
AMERICAN JOURNAL OF AGRICULTURAL ECONOMICS
Volume 90, Issue 3, Pages 813-826
Publisher
Oxford University Press (OUP)
Online
2008-05-22
DOI
10.1111/j.1467-8276.2008.01176.x

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