iSIM: An integrated design method for commercializing service innovation

Published 2015 View Full Article

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Title
iSIM: An integrated design method for commercializing service innovation
Authors
Keywords
Service concept, Service design, Service architecture, Customer experience, Business model, Service innovation
Journal
INFORMATION SYSTEMS FRONTIERS
Volume 18, Issue 3, Pages 457-478
Publisher
Springer Nature
Online
2015-10-22
DOI
10.1007/s10796-015-9605-y
References
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