Pricing substitutable products under consumer regrets

Title
Pricing substitutable products under consumer regrets
Authors
Keywords
Substitutable products, Anticipated regret, Second period valuation uncertainty, Pricing strategy
Journal
INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS
Volume 203, Issue -, Pages 286-300
Publisher
Elsevier BV
Online
2018-07-10
DOI
10.1016/j.ijpe.2018.07.006

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