Why do consumers prefer static instead of dynamic pricing plans? An empirical study for a better understanding of the low preferences for time-variant pricing plans

Title
Why do consumers prefer static instead of dynamic pricing plans? An empirical study for a better understanding of the low preferences for time-variant pricing plans
Authors
Keywords
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Journal
EUROPEAN JOURNAL OF OPERATIONAL RESEARCH
Volume 269, Issue 3, Pages 1165-1179
Publisher
Elsevier BV
Online
2018-03-31
DOI
10.1016/j.ejor.2018.03.033

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