Social desire or commercial desire? The factors driving social sharing and shopping intentions on social commerce platforms

Published 2018 View Full Article

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Title
Social desire or commercial desire? The factors driving social sharing and shopping intentions on social commerce platforms
Authors
Keywords
-
Journal
Electronic Commerce Research and Applications
Volume 28, Issue -, Pages 1-15
Publisher
Elsevier BV
Online
2018-01-04
DOI
10.1016/j.elerap.2017.12.011

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