Consumer environmental awareness and channel coordination with two substitutable products

Published 2015 View Full Article

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Title
Consumer environmental awareness and channel coordination with two substitutable products
Authors
Keywords
Supply chain management, Newsvendor, Consumer environmental awareness, Environmental product, Return contract
Journal
EUROPEAN JOURNAL OF OPERATIONAL RESEARCH
Volume 241, Issue 1, Pages 63-73
Publisher
Elsevier BV
Online
2014-08-12
DOI
10.1016/j.ejor.2014.07.043

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