The Impact of Consumer Search Cost on Assortment Planning and Pricing

Published 2017 View Full Article

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Title
The Impact of Consumer Search Cost on Assortment Planning and Pricing
Authors
Keywords
-
Journal
MANAGEMENT SCIENCE
Volume -, Issue -, Pages -
Publisher
Institute for Operations Research and the Management Sciences (INFORMS)
Online
2017-07-28
DOI
10.1287/mnsc.2017.2790

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