Sustainability labels on coffee: Consumer preferences, willingness-to-pay and visual attention to attributes

Published 2015 View Full Article

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Title
Sustainability labels on coffee: Consumer preferences, willingness-to-pay and visual attention to attributes
Authors
Keywords
Eye-tracking, Fair trade, Sustainable certified coffee, Sustainability labels, Visual attention, Willingness-to-pay
Journal
ECOLOGICAL ECONOMICS
Volume 118, Issue -, Pages 215-225
Publisher
Elsevier BV
Online
2015-08-08
DOI
10.1016/j.ecolecon.2015.07.011

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