Consumers' decisions in social commerce context: An empirical investigation

Published 2015 View Full Article

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Title
Consumers' decisions in social commerce context: An empirical investigation
Authors
Keywords
Social commerce, Trust transfer, Community commitment, Social support
Journal
DECISION SUPPORT SYSTEMS
Volume 79, Issue -, Pages 55-64
Publisher
Elsevier BV
Online
2015-08-06
DOI
10.1016/j.dss.2015.07.012

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