Joint optimization of ordering and promotional strategies for retailers: Rebates vs. EDLP

Published 2015 View Full Article

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Title
Joint optimization of ordering and promotional strategies for retailers: Rebates vs. EDLP
Authors
Keywords
Inventory, Pricing, Promotional strategy, Rebates, EDLP, Optimization
Journal
COMPUTERS & INDUSTRIAL ENGINEERING
Volume 90, Issue -, Pages 46-53
Publisher
Elsevier BV
Online
2015-08-29
DOI
10.1016/j.cie.2015.08.011

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