Patent cliff and strategic switch: exploring strategic design possibilities in the pharmaceutical industry

Title
Patent cliff and strategic switch: exploring strategic design possibilities in the pharmaceutical industry
Authors
Keywords
Patent expiration, Decision making, Strategic management, Strategy, Pharmaceutical industry
Journal
SpringerPlus
Volume 5, Issue 1, Pages -
Publisher
Springer Nature
Online
2016-05-24
DOI
10.1186/s40064-016-2323-1

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