4.2 Article

Small and rural towns' perception of autonomous vehicles: insights from a survey in Texas

Journal

TRANSPORTATION PLANNING AND TECHNOLOGY
Volume -, Issue -, Pages -

Publisher

TAYLOR & FRANCIS LTD
DOI: 10.1080/03081060.2023.2259373

Keywords

Autonomous vehicle; Perception; Small town; Rural community

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This study examines the perceptions of AVs impacts in small and rural communities through an online survey conducted in Central Texas. The findings show that residents in these communities, especially older adults, are more enthusiastic about the development of AVs compared to the national average.
People's perceptions of Autonomous Vehicles (AVs) are critical to understanding the role of AVs in future transportation systems. Most previous work on AVs perceptions is based on large cities or metropolitan areas. This study provides a unique perspective regarding perceptions of impacts of AVs in small and rural communities through an online survey in Central Texas (n = 1153). Our questionnaires gathered basic socio-demographic characteristics and AV impacts variables identified from the literature. We used summary statistics and ordered logistic regression models to reveal the perceived impacts of AVs. Residents of small and rural communities, particularly older adults (65 + years), were more enthusiastic about the development of AVs than the national average. Our findings reveal that being an employed, married male with a higher income increases the likelihood of accepting the impacts of AVs, suggesting further research to explore a feasible approach to utilizing AVs in small, rural communities.

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