Predicting Drivers of Mobile Entertainment Adoption: A Two-Stage SEM-Artificial-Neural-Network Analysis
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Title
Predicting Drivers of Mobile Entertainment Adoption: A Two-Stage SEM-Artificial-Neural-Network Analysis
Authors
Keywords
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Journal
JOURNAL OF COMPUTER INFORMATION SYSTEMS
Volume 56, Issue 4, Pages 352-370
Publisher
Informa UK Limited
Online
2016-06-13
DOI
10.1080/08874417.2016.1164497
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