What is holding customers back? Assessing the moderating roles of personal and social norms on CSR’S routes to Airbnb repurchase intention in the COVID-19 era
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Title
What is holding customers back? Assessing the moderating roles of personal and social norms on CSR’S routes to Airbnb repurchase intention in the COVID-19 era
Authors
Keywords
Corporate social responsibility, Customer trust, Customer identification, Norms, Repurchase intention, COVID-19
Journal
Journal of Hospitality and Tourism Management
Volume 50, Issue -, Pages 67-82
Publisher
Elsevier BV
Online
2022-01-06
DOI
10.1016/j.jhtm.2021.12.007
References
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